Marketing Strategy
SEO Consultant & Mobile Marketing
Be found on the internet and usable on mobile phones
Welcome to TimRoache.com, I'm Tim a freelance SEO consultant and now work with mobile marketing. What that means is that I help your website (personal, product, brand and/or business) grow on the internet, and help your business go mobile by building you a mobile site that is optimized for mobile internet on smartphones. Increasing your visibility on the internet and usability on a smartphone has become an essential part of a successful marketing plan and growing your business.
I have been doing SEO for five years. I started on a SEO team at a website design, and worked my way up to be their SEO manager. After working as SEO manager I took my trade to and worked as an in-house internet marketing consultant for various businesses. The time I spent with the various businesses taught me how important it is to understand how the business works, who are the business's competition, what are the business's goals, how to best connect with the business desired target audience, and what would produce the great return-on-investment (ROI) for the business. Now I offer my SEO services as a freelancer and now I also offer the service of building your business a mobile website.
What is SEO?
Abbr: Search Engine Optimization
SEO is the process of optimizing your website to rank better in search engine result pages (SERPs) in Bing, Yahoo, and most importantly Google. By ranking better in SERPs you are more visible to your audience, which leads to more traffic to your website, which turns to more leads/customers. There are two main strategies in SEO, on-page optimization and off-page optimization. There are also two main forms of SEO, white hat and black hat. White hat SEO uses organic methods in your marketing strategy of on-page and off-page optimization, and prepares for long term goals. Black hat SEO utilizes methods of attempting to fool search engines for short term gain.
My SEO process is white hat and starts with research; I research your company, website, your targeted audience and your competition. From there I build a strategy that not only will help boost your position in SERPs, it will also bring the traffic you want to your website. To further your SEO and marketing strategy, I know offer mobile website building as an added service.
Mobile Sites
mobile internet & smartphones
"Mobile isn't a trend, it's the new era." - Google Mobile marketing is new and exciting. Just like how it was exciting to see the internet grow in it's infancy, we are now viewing the infancy of mobile. Today, nearly everyone has a smart phone, whether it be an iPhone, Blackberry, Windows phone, or my personal favorite Android. People are doing a lot more than just making phone calls and sending text messages; they are surfing the internet, browsing websites, checking in with Foursquare, reading reviews on Yelp, playing games, watching video, scanning QR codes, and the list goes on and that is what is so exciting.
Passion for Work
yes, I actually do enjoy what I do
SEO and mobile marketing isn't only what I do for a living, it's a passion. SEO is never the same the same thing twice, actually Google despises duplicate content (bad SEO joke), and functions like a real world puzzle. Mobile, well that's the way everything is going, and I love my Android. Interested in learning more? Contact me with your website and/or questions. As an added bonus for new clients, you will receive $100 in Google AdWords credit to help jump start your internet marketing campaign.